Social Media & Marketing Coordinator (m/f)

Your responsibilities include:

• Implementation of the social media strategy across all relevant platforms (Instagram, Facebook, LinkedIn, YouTube, X)
• Independent content creation, planning and publishing
• Active community management, including responding to enquiries, comments and messages across all relevant platforms
• Planning, coordination and management of influencer and content creator collaborations in line with the brand and communication strategy
• Support in the coordination and implementation of PR activities in cooperation with international and national media agencies
• Contribution to the conception and execution of marketing and communication initiatives for Rooms, F&B, Spa and Club GreenGo
• Planning, coordination and supervision of internal and external photo and video shoots
• Monitoring social media performance, including analysis and reporting on reach, engagement and community growth

Your profile:

• Completed vocational training or a degree in hospitality/gastronomy or tourism and marketing
• Confident handling of digital media and modern marketing tools
• Proven practical experience in creating and evaluating high-quality social media content, with consideration of brand identity and target audiences
• High level of creativity, strong sense of ideas and good visual/graphic understanding
• Experience with content management systems (such as Meta Business Suite), InDesign and video editing software, as well as common MS Office programs, is an advantage
• Independent, reliable and hands-on working style with strong initiative
• Team-oriented personality with excellent social and communication skills
• Passion and enthusiasm for luxury hospitality
• Very good spoken and written German and English; French is an advantage